Safe and Sound on the Broads

Last week saw the launch of a Broads Campaign called Wear It – designed to promote the use of life jackets for people using the Norfolk Broads.

We picked the only good day last week to shoot a few images of the launch and whilst it was pretty hectic with TV/Press/Radio all wanting a slice, we just about had enough time to shoot a few pictures.

Here is a little info about the new campaign.

“The Broads Authority has joined forces with the Broads Hire Boat Federation, holiday booking agents Blakes/Hoseasons and the Norfolk and Suffolk Boating Association, which represents private boaters, to ensure the safety message gets across.
It follows the deaths of five people on the Broads since April last year. None of them was wearing a life jacket and it is believed that four of the victims might still be alive if they had been wearing one. Wear It posters will be displayed at boat yards around the Broads from Easter and hire boats will be issued with key rings displaying the safety message. Branded wind-up torches are also on sale in yacht stations and Broads Authority Information Centres.
Broads Authority Head of Safety Management Steve Birtles said: “People underestimate how dangerous it can be on the water but we hope, by making this Wear It message visible all over the Broads this season, we will get the message across loud and clear.”

As well as shooting a few images of the family, I also shot a few of a lovely bunch of  folks who were on a group holiday on the Broads, taking advantage of wind power and using traditional sailing boats! in my opinion there is no better way to travel on the Broads! get away from the diesel chugging and enjoy the serenity of the Broads and the surrounding countryside!


About Julian Claxton

My passion for photography is supported by experiences gained on exciting travel adventures and through working for fantastic photographers. In 2006, I made the exciting step of realising my dream of becoming a freelance photographer. Since this pivotal moment, I have held numerous exhibitions, been featured nationally & internationally in print and won numerous awards, including being a finalist in the National Geographic Photographic competition in 2013 with one of my documentary images from the Sudan. From an early age I began to enjoy taking pictures of my daily life, basking in the thrill of sending the film to the printers and eagerly awaiting the pocket sized prints. My first foray into the world developing and printing strangely began at school when I was asked to produce a descriptive photo for the school newspaper. A front page shot later and I was destined to start the long arduous journey of becoming a photographer. In between exciting travel adventures and working for fantastic photographers, I graduated from college and at a crossroads in my journey to becoming a pro photographer, I embarked on a career working as a medical photographer. Learning new skills and dabbling in video production as well as progressing design skills, I yearned for the challenge and freedom of becoming a freelance. I have been fortunate enough to work on some amazing assignments which have included shooting a documentary assignment with an air ambulance, gaining full access to a British Pro cycling team during an international UCI tour, cycling to Rwanda and creating a photographic documentary of my journey. The experiences continue to grow, meeting wonderful people to photograph and telling the story of their journey. The list of events and striking moments that have played out through my viewfinder continue to grow and provide me with ever increasing snapshots of life to capture. One of the highlights of my career thus far has been staying in rural Uganda, teaching photography to the kids from the region, in a project I set up in late 2014, entitled ‘Give a child a camera’. The basis of the project is to supply 35mm cameras and film to the rural schools in this region of East Africa, teaching the children how to shoot photographs. After a week of taking photos of their life, an exhibition is held at the school and the children leave with their very own album, camera and film. One of the images I shot at Eden school in rural Uganda, during morning chapel won the 2015 Travel Media Tourism and Photography award. A great honour and one that I wouldn’t have picked up had it not been for the wonderful children of East Africa. For further information please visit
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